IDFREE.COM INSIDER

Newsletter

 

#13 March 2022

NEXT-GENERATION TARGETING IS ID-FREE

 

We are truly happy and proud to announce that smartclip 

- one of the world's largest video SSPs -

have chosen to partner with idfree.com to provide marketers with a

privacy-safe next-generation targeting solution.

 

In the words of smartclip Co-CEO Thomas Servatius:

“Privacy and targeting are often seen as opposites,

but that is not necessarily the case.”

 

smartclip are indeed "shaping the future of video advertising" with the privacy-safe 

and ID-Free solution named smart Audiences which are segments based on sociodemographic online and offline data and contextual references.

 

Dig into the details with smartclip's press release and video introduction.

ABOUT smartclip

ONE OF EUROPE'S LARGEST PUBLISHERS 

"We're Europeans with a passion for video", says smartclip modestly. 

smartclip is in fact the adtech platform of

RTL Group: The international media conglomerate across broadcast, content and digital, with interests in 67 television channels, ten streaming platforms and

38 radio stations.

The smartclip portfolio includes best-in-class broadcasters, publishers, and brands that seek to push the boundaries of traditional advertising by delivering innovative, premium video ad experiences.

 

You can follow smartclip

on Twitter and LinkedIn.

YOU & IDFREE.COM

 

You can have/have access to privacy-safe targeting with a company account on idfree.com. Here you can build a privacy-first strategy by relying on our country-based socio-demographic data. 

Please log in to stay or become familiar with the ID-Free practices and test how easy it is to unlimitedly tweak reach & precision of your audience.

idfree.com enables you to gain the all-important insight into your campaign efficiency before (!) activation.

Should you need to re-activate your company account, give us a ping anytime.

BOOK DEMO

 

Get a free, short introduction to the ID-Free tool and solution. The link opens a calendar where you can request a day & time for a single or group web meeting.

 

Book Demo here

NEWSTICKER

 

Inside Disney's ambitious bets on measurement, data and programmatic

 

Facebook fined $18.6M over string of 2018 breaches of EU’s GDPR

 

Essential Social Media Statistics for a Successful Online Strategy in 2022

DATA PARTNERS

 

Data transparency, data ethics, data privacy are keywords to us and our

quality data partners:

Kantar

Nordic Data Resources

TransUnion

 

Reach our Partnerships Director.

ABOUT IDFREE.COM

 

idfree.com is an open platform that accepts privacy-safe CRM data as well as enables users to combine more than 300 consumer variables into unique audiences.

Activate the same audience to currently these channels: Adform, BidTheatre, Xandr, Google Ads, DV360, smartclip, Facebook, Instagram, Snapchat, Outdoor, Display, Video, Mobile, DOOH.

 

You can follow idfree.com on LinkedIn.

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