Life starts all over again when it gets crisp in the fall. - F. Scott Fitzgerald

Happy Halloween everyone! I feel like it's obligatory to say that today, and I probably missed a trick in not making this whole newsletter Halloween-themed in some really creative way, but to be honest, I just didn't think about it because, (whisper) I don't really care about Halloween that much. Also, I don't really care about pumpkins, which I know makes me a terrible, freshly-minted American.

 

People in the United States LOVE pumpkins. As soon as mid-September/October comes around, everything is pumpkin-themed. In the UK pumpkin mania is becoming more common, but it's definitely an import. To me, October is all about apples. This is just as well because in addition to my crabapple trees, I have two apple trees, both of which were laden with fruit this year. At the moment I am eating apples every day: applesauce, apple crumble, stewed apples, apple pie, coleslaw with apple, fish tacos with apple-based coleslaw, apple cobbler... - it's a bit like Bubba and his shrimp. At some point I'm going to get sick of my apple-based diet (or it will make me sick), but we're not there yet.

 

It's hard to believe that we're already well into Q4 of this year and now is the time to start planning 2023. I sometimes feel like the working year ends on Thanksgiving. After that, there are a few weeks in December, but everyone is celebrating holidays and generally enjoying seasonal jolliness. Not to put any pressure on you! If that prospect is scaring you, and you're within driving distance of Golden, Colorado, I have a little something for you...

Marketing Strategy Workshop Offer

Local in-person workshop

 

I've created a workshop offering for Denver Metro small businesses that will help them get a head start on 2023 and give them some direction with marketing activities.

 

Up to 6 participants and I are going to go through the steps to work out what they should be doing with their marketing to reach their target audience.

 

If you are overwhelmed by all the marketing options out there and sometimes this stops you getting started, this is the workshop for you. 

 
Find out more!

Marketing strategy

How do you know when you need help?

 

In case you're wondering if you could benefit from my new workshop, check out my five signs and see if any of them apply to you and your business.

 
Read the blog

#TheAlkimieCollective

Our website is live!

 

We have a website! It's been a while in the making but it's now out there in the world. Check it out and find out more about what we do and how we do it.

 
Visit the site

#TipOfTheMonth

Content marketing insight

 

A recent study found that 97% of marketers said content marketing is critical to their strategy. Why? Probably because they’re seeing it pay off. Ninety-one percent of marketers said their content marketing efforts proved successful in 2021. Forbes looked into why.

 

The tips were written more for a corporate audience but they remain true for all kinds of businesses.

 
Get the tips

About me

 

One of the things I do on the side is volunteer for Colorado Wildlife Federation. It's something that's important to me because the wildlife in this state is a critical part of what makes Colorado special - and like many places, it's under threat.

 

For the next couple of months we're running a Sweepstake for a 3-day getaway package for up to six people at the Glen Eden Resort in Steamboat Springs, Colorado. Enter now for a chance to win it!

 
Enter now!

See you next time.

17425 Rimrock Dr, Golden, CO 80401
719 427 9490

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