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You have started your side hustle business with WebAR - Congratulations! Customers are happy while buying your WebAR service - even great! A steady revenue stream has established and you're on your way to scale it to the next level.
What if you get an enterprise customer tomorrow asking for thousands of 3D AR experiences to be delivered in a very short period of time? Using WebAR platforms you can easily create so many AR campaigns but what about the 3D models? Can you build so many of them within a short span of time?
Well, this is not your problem only. This is a major challenge in AR revolution - building 3D models at scale. 3D model building, in general, is a time consuming manual process. How to industralize this process to scale your business?
Today I'll show you how you can overcome the challenge using different ways.
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5 Ways of Creating 3D Moedels at scale for WebAR
1. Learning 3D Modelling:
If you are running a solopreuner business, this makes a lot of sense. Especially if you are an 3D artist who started WebAR business then you already have the privilege. This is often not the optimum solution but of course can cut down your cost of 3D model building and still increase the pace of delivery.
You can learn Blender, Maya or Houdini. These are the pillars of 3D modelling. There are other online tools too.
2. Hiring 3D Artists:
To scale 3D modelling delivery, hiring fast the right candidates is crucial to any business success. Proficient 3D artists can deliver high quality 3D models within a very short span of time. This works pretty well when 3D model quality and size of the model is crucial for the WebAR performance. Pro artists can bring that fine tuned balance.
Hiring freelancer 3D artists from Fiverr or Upwork is often a good choice for high volume project deliveries.
3. Buy 3D Models from 3D Marketplace:
3D Marketplaces are a great place to buy high quality finished 3D models at cheap rate. Combining different 3D marketplaces, there are millions of 3D models available for sale. Buying them in bulk is a good strategy to save time and effort to manage big volume projects.
3D Marketplaces like Sketchfab, Turbosquid, CGTrader, Cults3D are good to explore.
4. Photogrammetry:
This is one of the most emerging way of creating 3D models at scale. There are several apps which capture reality can convert them into 3D using cloud. But reality capture has several limitations. The processed models still need manual finishing touch to make them look professional for AR experiences. At the same time, not all 3D modelling can be captured from reality. Nevertheless, photogrammetry is a good addition to the league of 3D model scaling.
Some of the emerging apps like Qlone, Vologram, Luma AI, Polycam etc.
5. AI Tools to Build 3D Models:
Modern AI NERFs (Neural Radiance Fields) tools, emerging since last couple of years are capable to generate 3D models based on 2D image input or description of the model. Some of them produce real high quality products. Some of them still need manual finishing to produce a high quality 3D models. But using such tools are good sometimes to produce mass volume of 3D models in very less time.
NVIDIA NERF, 3DFY, Sloyd etc. are some of the names in the game.
Hope this provides a clear picture of how you can deal with the current challenge. In the near future, tools will bring more leverage to counter the challenge and you can deal easily with large volume 3D model delivery orders and scale your business to earn more.
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