1. Invest in Social Media advertising and target the social networks your audience is active on.
2. Supply education materials to entice your customer.
3. Slow down to speed up your sales. When you're scared about not getting the business, your prospects can intuitively sense your fear. One of the major symptoms is rushing the sales process.
4. Analyze your sales approach from your customer's shoes.
5. Capture the attention of your customer by creating personalized messages and doing precall research.
6. Always listen. Listen. Customers and clients want to hear what you have to say, but they want you to hear what they have to say first. Beyond that, consider this: How can you, as a sales rep, know what customers need if you don’t give them chance to tell you?