Authors do all kinds of things to promote their books - buy ads, participate in book giveaways, go on podcasts, and enter promotions with free or discounted books to name a few. Especially if you're a new author, you constantly search for readers.
Recently, I joined a BookBub featured deal. These are much-coveted promos, and I was happy to have this opportunity to offer Tequila Midnight for free just as its sequel El Diablo came out. Although I'd heard these deals were great, I was stunned at the results. Since the deal, over 25,000 people have downloaded Tequila Midnight and my other novels. What was especially fun for someone who loves to travel was seeing where those new readers were from (and my books are only available in English, for now).
For some of you, this is your first newsletter. Wherever you are from, welcome, I'm happy to have you here, and hope you enjoy my novels.