All-Consuming Research: Karen Winterich

Posted: 2018-07-10

 

We are starting a new series to showcase Smeal faculty whose research and/or teaching advances the theory and practice of sustainable business. It is a great pleasure and honor to interview faculty from every department who are involved with companies and organizations around the world. Check out the whole series (which is just getting started).This week features Karen Winterich, Professor of Marketing, Frank and Mary Smeal Research FellowCan you describe your teaching and/or research responsibilities at Smeal?I developed a course on Sustainability Marketing (BA442: Sustainable Behavior of ...

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