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The EYPiC toolkit provides 10 recommendations to support the engagement of young people in consultations and research.

In today's digital age, engaging young people in public consultations requires leveraging the tools and platforms they use daily. Digital tools offer innovative ways to capture the interest and participation of the 18-25 age group, ensuring their voices are heard in decision-making processes.

There are many digital tools that can be employed, including:

Social Media Platforms: Platforms like Instagram, Twitter, TikTok, and Facebook are crucial for reaching young audiences. They allow for interactive content, real-time engagement, and wide reach.

Online Surveys and Polls: Tools like Google Forms, SurveyMonkey, and Typeform make it easy to collect feedback quickly and efficiently.

Virtual Town Halls: Platforms such as Zoom and Microsoft Teams enable live discussions, Q&A sessions, and interactive webinars.

Mobile Apps: Custom apps tailored for civic engagement can provide a dedicated space for consultations and discussions.

Interactive Websites: Websites with forums, comment sections, augmented images and videos, and interactive features facilitate ongoing engagement and discussion.

Tips for Effective Social Media Outreach

Many organisations and local authorities are already successfully using digital tools to promote the engagement of young people. Here are some key insights for other organisations to increase the use and effectiveness of their engagement approaches:

Create Engaging Content: Use visuals, videos, and stories to make your content appealing. Posts should be concise, relevant, and visually attractive to capture attention.

Leverage Influencers: Collaborate with local influencers who resonate with young people. Their endorsement can significantly boost engagement.

Use Hashtags and Trends: Participate in trending conversations and use relevant hashtags to increase visibility.

Regular Updates and Interaction: Consistently post updates and engage with your audience by responding to comments and messages promptly.

Host Live Sessions: Use live features on Instagram, Facebook, and TikTok to host Q&A sessions, discussions, and updates. This provides a real-time, interactive experience.

What is EYPiC?

EYPiC is a collaborative project that aims to transform how public consultations are conducted by actively involving young people aged 18-25. Originating from a collaborative effort among policymakers and young people, the project, which is currently funded by the Rees Jeffery’s Road Fund, seeks to address the gap in participation of young people in public decision-making processes.

We have 3 key objectives:

• Increase the engagement of young people in public consultations.

• Update and improve current consultation practices.

• Evaluate the practicality and effectiveness of new approaches.

Involving young people in public decision-making is crucial for creating policies that are truly inclusive and reflective of diverse community needs.
 

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