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Your monthly insights to smarter, faster revenue growth.

Profitability and whether Customer Success should own revenue continues to be a topic of great debate within the industry.  What is not disputed is that companies continue to look for ways to drive smarter, faster revenue growth.  Check out the round-up of this month’s content below to help you navigate this challenge.

Holistic Customer Approach: A Customer's Perspective

 

Opportunities are created through your customer's point of view.  Read how one company instantly increased its license usage through a holistic customer approach.

 
Read More

Recommended

 

  • Why Does Customer Success Fear Revenue?

  • The Profitability Blueprint: Demonstrating Customer Success Value

  • One Company's Transformation to a Revenue Generating Customer Success Function

What we're reading

 

  • Partners in Excellence (Dave Brock): How Strongly Do You Believe in Your People?

  • OpenView (Steven Forth): Value Delivery Patterns Shape Your Pricing Choices

Here's what else you need to know

 

  • Attention all Toronto Customer Success leaders, mark your calendars May 2 for RYG | Leadership Hour where CS leaders can trade notes and help nurture the growing discipline.  Hosted by ChurnZero, PathFactory & DesiredPath.

 

  • Keep an eye out next month for The Guide to a Holistic Customer Approach, an eBook that covers why a holistic approach is key for proactive customer management along with real-world insights from companies that have implemented the discipline.

Turn Customers into Bigger Customers

 
Find Out How

“With DesiredPath we've been able to better understand the customer's perspective, which has brought more empathy, awareness and strategy to our day to day operations.” Eli Johnerson, Pushpay

That's it for now.  See you back next month!  Until then, please feel free to say hi to us on Twitter or LinkedIn.  And if there are specific topics you'd like to see on the DesiredPath blog, or if you'd like to contribute content, feel free to send your request to get@thedesiredpath.com.

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