【Yello通訊】Yello x 媒體「香港運動員專欄」登場
Yello launches "Go, Team HK!" column collaboration with media
2021港隊奧運大豐收，今年戰況仍在繼續！Yello走訪今年出征海外的代表隊，炮製專欄系列，號召全城為運動員打氣！
A true sports fan? Then don't miss Yello's latest "Go, Team HK!" columns of exclusive interviews on Team HK of various sports!
運動員 = KOL？新世代推廣法
Athlete Collaboration,
a Trend that You Should Know
奧運引爆「體育營銷」潮，運動員取代網紅搖身一變KOL，由此創造了哪些客戶新思維，又如何影響了推廣生態？
Sports KOL Marketing has never been this everywhere. Let us explain what, why and how it is.
疫情下互撐！
Yello IG「運動員金句」熱血登場
Get Inspired with Our New IG Series #YelloInspiration
讓生活多一點勵志！早上醒來看看，一眾追夢運動員的人生座右銘！
Start your day right with our IG series #YelloInspiration, quotes by HK athletes.
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